Building a dream one brick at a time

KiKa raises funds for innovative research and other activities in the field of childhood cancer, aimed at less pain during treatments, more healing and a higher quality of life later in life. For the building of Princess Maxima Centrum, they raised 8,4 million euros through 66,000 donations.

KiKa needed a solution where all the 66,000 donors could see their brick when they visited the Princess Maxima Centrum. This was of high sentimental importance, because of the nature of support, and at times the names belonging to old patients of this centre. The size of the data, and need for data visualisation led me to develop an interactive video concept.

I developed a two-part software in AS3, one for handling the donor information and second for visualising the animated wall. Through the tablet next to the projection, users can search for donors and have the related donation visualised.

Titled “Wall of Names”, the installation was launched with the warm participation and welcome of donors. It has been running for 2 years, consistently used by donors and KiKa employees, while easily updated as new donors join KiKa.